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Billboard & Sign Manufacturing in Canada: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Billboard & Sign Manufacturing in Canada Market Research Report | NAICS 33995CA | Mar 2016

A good sign: Higher demand for digital signage will push industry revenue upward

IBISWorld’s Billboard & Sign Manufacturing market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.

Report Snapshot
Market Share of Companies
Industry Statistics & Market Size
Revenue
$2bn
Annual Growth 11-16
6.2%
Annual Growth 16-21
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Profit
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Employment
9,100
Businesses
1,809
Industry Analysis & Industry Trends

The Billboard and Sign Manufacturing industry suffered when billboard and outdoor display advertisers tightened spending as total advertising expenditure fell amid falling corporate profit in 2009. Other customers, such as retail outlets and automobile manufacturers, also spent less on displays and signage as revenue fell following the recession. However, as economic conditions have improved, industry revenue is expected to increase over the past five years. During the next five years, revenue will grow as customers dedicate an increased portion of corporate profit toward advertising, corporate rebranding and new signage. However, customers are anticipated to demand more digital advertising as well, which will likely constrain the industry's performance... purchase to read more

Industry Report - Industry SWOT Analysis Chapter

The Billboard and Sign Manufacturing industry is in the mature stage of its life cycle. Industry value added (IVA), which measures an industry's contribution to the overall economy, is forecast to increase at an annualized rate of 3.7% during the 10 years to 2021. Canada's gross domestic product (GDP) is expected to rise at an average annual rate of 1.9% during the same 10-year period. Although IVA is growing at a faster rate than the overall economy, this rate reflects the industry's delayed recovery from the global economic downturn, rather sustainable long-term growth. Billboards and signs are widely accepted products by downstream businesses and demand for them typically moves in line with broader macroeconomic trends, such as corporate profit and business formation... purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Billboard & Sign Manufacturing Industry?

This industry manufactures billboards, scoreboards, retail store signage and transit-station advertising displays. Products may include nonelectric signs, digital billboards, video screens and neon signs. The industry does not include outdoor kiosks, phone booth advertising, bus or taxi advertising and other street furniture advertising. It also excludes any advertising or displays made from printing paper or paperboard.

Industry Products
Billboards Digital signs
 
Industry Activities
Manufacturing electric backlit signs Manufacturing electrical signs and advertising displaysManufacturing letters and numbers for signs (except wood and paper)Manufacturing neon signs Manufacturing electric scoreboardsManufacturing nonelectric, primarily wood, signs and signboards


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