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Cereal Production in Canada: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Cereal Production in Canada Market Research Report | NAICS 31123CA | Jul 2014

Still hungry: Despite disposable income growth, revenue will lag behind prerecession levels

The Cereal Production market research report provides key industry analysis and industry statistics, measures market size, analyzes current and future industry trends and shows market share for the industry’s largest companies. IBISWorld publishes the largest collection of industry reports so you can see an industry’s supply chain, economic drivers and key buyers and markets.

Report Snapshot
Industry Statistics & Market Size
Revenue
$2bn
Annual Growth 09-14
-1.3%
Annual Growth 14-19
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Profit
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Employment
3,021
Businesses
24
Industry Analysis & Industry Trends

The Cereal Production industry is dependent on volatile input costs and inconstant downstream demand, causing revenue levels to fluctuate. Over the past five years, revenue dropped with the recession and has had trouble rebounding since; growth will occur in the next five years but the industry will lag behind prerecession levels... purchase to read more

Industry Report - Industry Analysis Chapter

The Cereal Production industry has struggled over the past five years due to fluctuations in demand that were largely guided by economic conditions. According to industry operator, General Mills, Canada ranks third in the world in per capita consumption of cereal, at an annual 4.7 kilograms per person, only behind the United Kingdom and Australia. Wary of the economy, low consumer confidence drove demand for breakfast cereals. However, revenue declined in 2009 as strong appreciation of the Canadian dollar relative to the US dollar drove demand for low-cost imported cereal. Additionally the price of wheat rose a staggering 41.4% in 2011. As prices of inputs rose, cereal producers struggled to pass expanding costs onto customers, leading to losses... purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Cereal Production Industry?

This industry acquires raw materials, such as corn, wheat, flour, sugar, malt extract, rice and salt from various sources, and processes these ingredients into ready-to-eat cereal, granola cereal (except bars and clusters) and hot cereal. It also purchases raw materials such as plastic and paperboard containers from other manufacturers for packaging purposes. The finished breakfast cereals are subsequently sold to grocery wholesalers, retailers and food service providers.

Industry Products
Balanced cerealSweet cerealUnsweetened cerealHot cereal
 
Industry Activities
Corn breakfast foodsWheat breakfast cerealOatmeal (i.e. cereal breakfast food)Grain breakfast cerealMix grain breakfastManufacturing granola breakfast cereal (except bars and clusters)Manufacturing ready-to-serve breakfast and instant hot cereal foods


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