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Direct Selling Companies in Canada: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Direct Selling Companies in Canada Market Research Report | NAICS 45439CA | Jul 2015

Slow sales: Despite expansion, fierce external competition will pressure growth

IBISWorld’s Direct Selling Companies market research report provides the latest industry statistics and industry trends, allowing you to identify the products and customers driving revenue growth and profitability. The industry report identifies the leading companies and offers strategic industry analysis of the key factors influencing the market.

Report Snapshot
Market Share of Companies
Industry Statistics & Market Size
Revenue
$2bn
Annual Growth 10-15
1.3%
Annual Growth 15-20
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Profit
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Employment
8,710
Businesses
7,948
Industry Analysis & Industry Trends

Over the past five years, the Direct Selling Companies industry has been on a roller-coaster ride. When the Canadian economy began to slump with the global economy, consumers, who make up the largest source of industry sales, cut back on discretionary purchases and more frequently sought to save money by shopping at department stores, mass merchandisers and e-commerce retailers. In the next five years, the industry will experience slightly better revenue growth, but the continued presence of fierce external competition will offset this increase... purchase to read more

Industry Report - Industry Analysis Chapter

The Direct Selling Companies industry sells a wide array of products directly to consumers, as opposed to establishing a brick-and-mortar presence or an e-commerce site. Instead, direct selling companies hire a substantial number of salespeople who attend trade shows, fairs and other events, in addition to going door-to-door to sell products. Examples of industry products include home furnishings, books, magazines, cosmetics, electronics, appliances, jewelry, toys, food and medical supplies.

Over the past five years, industry growth fluctuated as the Canadian economy recovered and then stagnated following the recession. The industry was able to rebound quickly in 2011 due to the Canadian economy’s resilience through the recession... purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Direct Selling Companies Industry?

This industry sells a product or service from person to person, away from a fixed retail location. Retailers in the industry are known as independent consultants, distributors or representatives. Sales are usually done at home parties and workplaces, street corner carts or done door-to-door. However, direct sellers of food for immediate consumption and fuel are excluded from this industry.

Industry Products
Home and family care productsWellness productsClothing and accessoriesLeisure and educational productsOther products and servicesPersonal care products
 
Industry Activities
Direct selling of clothing and accessoriesDirect selling of wellness productsDirect selling of leisure and educational productsDirect selling of home and family productsDirect selling of other products


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