Life Insurance & Annuities in Canada: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Life Insurance & Annuities in Canada Market Research Report | NAICS 52411aCA | Jan 2016

Long lifeline: Rising interest rates and a growing distance from the recession will aid the industry

IBISWorld’s Life Insurance & Annuities market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.

Report Snapshot
Industry Statistics & Market Size
Annual Growth 10-15
Annual Growth 15-20
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Industry Analysis & Industry Trends

Despite generally rising levels of life insurance and annuity premiums, volatile net investment income has damaged revenue for the Life Insurance and Annuities industry over the five years to 2014. However, rising interest rates and a growing distance from the financial crisis are anticipated to benefit the industry in the next five years. Given the industry's reliance on fixed-income securities for investment income, gradual increases in interest rates over the five-year period are anticipated to boost asset returns. Moreover, demographic trends witnessed in recent years are forecast to continue in the years ahead, particularly the aging of the domestic population... purchase to read more

Industry Report - Industry Locations Chapter


The distribution of industry establishments closely follows domestic population trends. For example, Ontario is anticipated to account for 35.6% of industry establishments and 38.5% of the Canadian population in 2015. To take advantage of this large population base, some of the industry's largest players focus on the province for revenue. For example, Manulife Financial and Sun Life Financial are each headquartered in Toronto.


Similar to Ontario, Quebec maintains a significant share of the industry's establishments due to its substantial population size. In 2015, Quebec is expected to represent 24.1% of industry establishments and 23.0% of the domestic population... purchase to read more


Industry ProductsRelated ReportsTable of Contents

What is the Life Insurance & Annuities Industry?

This industry accepts liability under annuities and life, disability income and accidental death and dismemberment insurance policies. Enterprises include fraternal organizations, privately held insurers, publicly traded insurers and mutual insurance companies.

Industry Products
Group annuitiesIndividual annuitiesGroup life insurance premiumsIndividual life insurance premiumsInvestment income and other products
Industry Activities
Underwriting group life policiesUnderwriting individual life policiesUnderwriting group annuitiesUnderwriting individual annuitiesInvesting insurance premiums

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