Stock up: Industry revenue will increase due to stabilizing imports and increased spending

The Sanitary Paper Product Manufacturing industry in Canada has experienced mixed results over the past five years, although ultimately it has grown in response to increased purchases of higher value industry goods and rising prices. Demand for these nondiscretionary items is typically stable, which helps to moderate revenue fluctuations, although the small size of the industry helps to increase its potential volatility, as any company entering or exiting the industry can have an outsize effect on overall performance. The industry is anticipated to continue growing over the next five years. The steadily growing and aging population across North America will drive demand for tissue, toilet paper and adult incontinence more.

Industry Statistics & Market Size
Annual Growth 14-19
Forecast Growth 19-24
Market Share of Companies

Industry Threats & Opportunities

  • The industry has benefited from a growing population domestically and in the United States
  • Strong growth in demand alongside above-average profit margins have created a good environment
  • Paper consumption is projected to decline in Canada and the United States
  • Industry Report - Industry Investment Chapter

    The Sanitary Paper Product Manufacturing industry in Canada has a medium level of capital intensity, with operators spending $0.17 on capital for every dollar spent on labour. Sanitary paper production is highly mechanized and industry operators heavily invest in machinery and manufacturing equipment. Volatility in the world price of wood pulp has also stimulated capital investments in industrial automation, which can reduce operating costs. Despite these investments, overall, capital intensity has remained steady over the past five years, primarily because industry revenue has expanded at a faster rate than capital investment due to rising prices...purchase to read more.

    Additional Insights for the Sanitary Paper Product Manufacturing Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Sanitary Paper Product Manufacturing Industry are

  • Having a large supply contract
  • Access to efficient technology and techniques
  • Upstream vertical integration
  • IBISWorld analysts also discuss how external factors such as World price of wood pulp and Canadian effective exchange rate index in the Sanitary Paper Product Manufacturing industry impact industry performance..

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    What's in this report

    What is the Sanitary Paper Product Manufacturing Industry?

    This industry converts sanitary paper stock or wadding, as well as pulp and paper, into sanitary paper products such as facial tissues and handkerchiefs, table napkins, towels, toilet paper, disposable diapers and tampons. Some operators may manufacture their own sanitary paper while others purchase it from mills. Final industry products are sold to wholesalers for distribution, straight to retailers or directly to large companies.

    Industry Products
  • Disposable sanitary products
  • Toilet paper and facial tissue
  • Paper towels, handkerchiefs, table cloths
  • Other sanitary paper products
  • Industry Activities
  • Manufacture facial tissue
  • Manufacture paper place mats
  • Manufacture sanitary napkins and tampons
  • Manufacture paper tablecloths
  • Manufacture cleansing tissue
  • Manufacture toilet paper
  • Manufacture paper towels
  • Manufacture other sanitary paper products
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • World price of wood pulp
  • Canadian effective exchange rate index
  • Per capita disposable income
  • Demand from wholesale trade

  • Current Performance
  • Sources of demand
  • Industry structure and profit
  • Global competition
  • Chart: Revenue Growth

  • Industry Outlook
  • Changing demographics
  • Factors affecting costs
  • Trade growth
  • Stable industry participation
  • Table: Sanitary Paper Product Manufacturing Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Sanitary Paper Product Manufacturing Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Wholesale Trade In Canada
  • Supermarkets & Grocery Stores in Canada
  • Convenience Stores in Canada
  • Hospitals in Canada
  • Consumers in Canada

  • Key Selling Industries
  • Inorganic Chemical Manufacturing in Canada
  • Organic Chemical Manufacturing in Canada
  • Paper Mills in Canada
  • Power Tools & Other General-Purpose Machinery Manufacturing in Canada
  • Printing, Paper, Food, Textile & Other Machinery Manufacturing in Canada

  • Products & Services
  • Disposable sanitary products
  • Toilet paper and facial tissue
  • Paper towels, handkerchiefs, table cloths
  • Other sanitary paper products
  • Chart: Sanitary Paper Product Manufacturing Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Exports to the United States
  • Domestic consumers
  • Domestic commercial end users
  • Exports to other countries
  • Chart: Major Market Segmentation for the Sanitary Paper Product Manufacturing Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
    ProfitPurchasesWagesRent and utilitiesDepreciationOther
  • Chart: Cost Structure Benchmarking – Sector vs Sanitary Paper Product Manufacturing

  • Basis of Competition
    Internal competitionExternal competition
    Barriers to Entry
  • Table: Barrier to Entry Checklist for the Sanitary Paper Product Manufacturing Industry

  • Industry Globalization
    Cascades Inc., Essity Aktiebolag,
  • Table: Cascades Inc. - financial performance
  • Table: Essity Aktiebolag - financial performance

  • Capital Intensity
  • Chart: Level of Capital Intensity for the Sanitary Paper Product Manufacturing Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Sanitary Paper Product Manufacturing Industry
  • Industry Revenue (2010-2024)
  • Industry Gross Product (2010-2024)
  • Establishments (2010-2024)
  • Businesses (2010-2024)
  • Employment (2010-2024)
  • Exports (2010-2024)
  • Imports (2010-2024)
  • Wages (2010-2024)
  • World price of wood pulp (2010-2024)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
  • A dry, fibrous material prepared by chemically or mechanically separating the fibres that make up wood. It is most commonly used to make paper or moulded pulp products.
  • Toxic Shock Syndrome
  • A life-threatening complication of a bacterial infection that is often associated with the use of superabsorbent tampons. It is also associated with the use of contraceptive sponges.
  • Vertical Integration
  • Owning different parts of the supply chain, either in the form of owning upstream suppliers or downstream buyers.
  • What Our Customers Say

    Why buy this report?

    IBISWorld’s Sanitary Paper Product Manufacturing market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.

    IBISWorld industry market research reports enable you to:
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    This report on Sanitary Paper Product Manufacturing:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Sanitary Paper Product Manufacturing market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Sanitary Paper Product Manufacturing, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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