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Billboard & Sign Manufacturing in Canada: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Billboard & Sign Manufacturing in Canada Market Research Report | NAICS 33995CA | Jan 2017

A good sign: Higher demand for digital signage will push industry revenue upward after the current stagnation

IBISWorld’s Billboard & Sign Manufacturing market research report offers insightful industry analysis and research into the market at the national level. IBISWorld’s in-depth industry market research is presented in a logical and consistent format. The industry report contains key industry statistics, market size, industry trends, and growth and profit forecasts for a 5-year outlook period.

Report Snapshot
Market Share of Companies
Industry Statistics & Market Size
Annual Growth 12-17
Annual Growth 17-22
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Industry Analysis & Industry Trends

The Billboard and Sign Manufacturing industry suffered when billboard and outdoor display advertisers tightened spending as total advertising expenditure fell amid falling corporate profit in 2009. Other customers, such as retail outlets and automobile manufacturers, also spent less on displays and signage as revenue fell following the recession. However, as economic conditions have improved, industry revenue is expected to increase over the past five years. In the next five years, revenue will grow as customers dedicate an increased portion of corporate profit toward advertising, corporate rebranding and new signage. However, customers are anticipated to demand more digital advertising as well, which will likely constrain the industry's performance... purchase to read more

Industry Report - Industry Products Chapter


Sales of traditional and electronic billboards are estimated to account for 45.0% of industry revenue. Billboards are manufactured in a variety of standard sizes, including 14-by-48-foot bulletins and “posters” with dimensions of 10 feet by 40 feet or 10.5 feet by 36 feet. Although these designs are the most common across the industry, manufacturers typically offer their own range of additional sizes, and many offer billboards with custom dimensions. This segment includes nonelectric signs of all sizes, including three-dimensional billboards and trade show exhibits, as well as storefront signage purchased by most brick-and-mortar businesses. It .. purchase to read more


Industry ProductsRelated ReportsTable of Contents

What is the Billboard & Sign Manufacturing Industry?

This industry manufactures billboards, scoreboards, retail store signage and transit-station advertising displays. Products may include nonelectric signs, digital billboards, video screens and neon signs. The industry does not include outdoor kiosks, phone booth advertising, bus or taxi advertising and other street furniture advertising. It also excludes any advertising or displays made from printing paper or paperboard.

Industry Products
Billboards Digital signs
Industry Activities
Manufacturing electric backlit signs Manufacturing electrical signs and advertising displaysManufacturing letters and numbers for signs (except wood and paper)Manufacturing neon signs Manufacturing electric scoreboardsManufacturing nonelectric, primarily wood, signs and signboards

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