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Dating Services in Canada: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Dating Services in Canada Market Research Report | NAICS 81299aCA | Mar 2016

Second date: Consumer will warm up to online dating due to convenience and decreased leisure time

The Dating Services market research report provides key industry analysis and industry statistics, measures market size, analyzes current and future industry trends and shows market share for the industry’s largest companies. IBISWorld publishes the largest collection of industry reports so you can see an industry’s supply chain, economic drivers and key buyers and markets.

Report Snapshot
Market Share of Companies
Industry Statistics & Market Size
Annual Growth 11-16
Annual Growth 16-21
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Industry Analysis & Industry Trends

The Dating Services industry has hit it off with Canadians over the past five years. The industry has experienced strong growth as a result of a declining stigma regarding the concept of online dating, as well as changing consumer preferences that favour online systems to complete everyday tasks. Furthermore, changing societal values over the past five years has propelled industry growth. Canadians are dating more before settling down with one partner and are choosing to get married later in life. Therefore, industry revenue has expanded due to more Canadians dating multiple people, including through online formats. Over the five years to 2021, the industry will continue to benefit from consumer preferences that favour using online systems, including for forming new relationships... purchase to read more

Industry Report - Industry Investment Chapter

The Dating Services industry has a low level of capital intensity, similar to other personal services industries. For every dollar spent on wages, an estimated $0.09 will be spent on capital investment in 2016. This figure has remained stable over the past five years. Capital investment is mainly limited to computers, software and investment in office space. However, online dating firms have a higher reliance on capital equipment, investing more resources in technology to develop mobile apps and complex algorithms to evaluate data. As a result, depreciation tends to be higher for online operators.

For traditional matchmaking services, the largest capital cost is related to establishing a physical location... purchase to read more


Industry ProductsRelated ReportsTable of Contents

What is the Dating Services Industry?

This industry helps clients pursue romantic relationships, usually via telephone, internet, magazine and newspaper. Industry firms also organize events, such as speed dating. This industry does not include social networking websites.

Industry Products
Online datingMatchmakersMobile datingSingle events
Industry Activities
Organizing singles eventsProviding cell phone introductory servicesProviding online personal introductory servicesProviding specialist print media introductory services

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